Elite Team Series (Vol.4): Automotive Customer Task Force: Forging Excellence Through Teamwork

2026-07-17
Corporate News

The Automotive Customer Task Force is jointly formed by multiple departments, including the Engineering Automation Department, Project Department, Quality System Department, Manufacturing Department, R&D Department, Process Department, Laboratory, Purchasing Department, Finance Department and Human Resources & Administration Department. Focusing on the company’s core strategic fields, the team successfully secured key project cooperation opportunities with major customers and won the company’s highest honor — the C Award in 2023.

This remarkable achievement did not come easily. Customers required products to meet stringent automotive-grade reliability standards. Faced with severe challenges, the Automotive Customer Task Force demonstrated outstanding teamwork spirit. Fearless of difficulties and through continuous collective efforts, the team enabled products to successfully pass the comprehensive and rigorous assessment of key customers, winning high praise.


Unite as One, Double Efficiency

From February to October 2023, the Automotive Customer Task Force underwent intensive customer audits. During this critical period, the customer conducted four rigorous audits in total. With outstanding professionalism and a rigorous work attitude, the team successfully closed 59 major problem points, fully demonstrating its solid competence and dedicated work spirit.


Coordinate Resources, Unite in Collaboration

Members of the Project Department actively coordinated cross-departmental resources throughout this "journey", ensuring all key audit items were delivered on schedule and strongly supporting smooth project progress.

Meanwhile, the Engineering Automation Department and Purchasing Department delivered remarkable speed and efficiency. Within merely three months, they built and commissioned the automated production line from scratch to meet the customer’s on-site audit requirements. The Process Department also made vital contributions. Working around the clock, the team completed pending validation tasks assigned by the customer, identified risks in advance and closed out issues, playing an important part in the successful delivery of the project.

Faced with every on-site audit challenge from the customer, the Quality System Department and Manufacturing Department demonstrated high professionalism and adaptability. With flexible and steady responses, they ensured smooth passage of all audits. Colleagues from the R&D Department and Laboratory bravely took on challenges and met the customer’s strict requirements for product design. Thanks to seamless collaboration with the Laboratory team, they successfully completed automotive-grade third-party testing and obtained qualified reports, laying a solid technical foundation for the project.


Identify Gaps, Unite as One

During this time-critical and arduous "journey", the IT Department played an indispensable role. Faced with strict automotive-grade requirements and no prior internal foundation, the team aligned internal and external suppliers, identified and filled gaps, responded flexibly, and precisely fulfilled all customer audit requirements to safeguard project success.

The Purchasing Department provided strong support. Closely matching material demands of each department, it guaranteed stable supply chain and efficient resource allocation, forming solid procurement assurance for smooth project delivery.

When the company set the strategic customer target, the Finance Department offered full support. It actively coordinated all asset investment arrangements to remove worries for business teams and realize seamless resource deployment, delivering robust financial backing for the project.

The Human Resources & Administration Department also deserves recognition. It proactively met customer training requirements and empowered relevant departments to improve overall team capability. Meanwhile, it continuously upgraded 5S management of company public facilities, leaving an excellent impression and receiving positive feedback during customer audits.


Keep Diligence, Strive Further

This milestone victory marks a major leap in our automotive business and lays a solid foundation for Churod to build an influential network of top-tier automotive customers. Taking this opportunity, the company obtained a valuable practical platform for automotive-grade system transformation, opening a new chapter for long-term development.

Thanks to persistent support from all departments and dedicated efforts of every colleague behind the scenes, the Automotive Customer Task Force finally gained full recognition from the customer. It fully demonstrates the power of teamwork. United with one goal, all members achieved seamless collaboration.

We hope all employees take this team as an example, uphold the corporate core values of customer-centricity and teamwork, and achieve greater accomplishments in future work!



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